It's all about domain names
Whilst I have lots of domain names, the amount I have actually developed over the years is fairly minimal. Like many other domain investors, I tend to “park” my domains with a professional parking provider. Doing this gives me a lot of flexibility whilst I consider future options. In the interim, I get a small amount of monthly income, plus can indicate that the domain may be for sale.
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In breaking news, the PublicBenefit.uk campaign to get change at Nominet (the UK domain regulator) has succeeded. Domainer wrote about this possibility last week.
The CEO resigned prior to the EGM, but the other four directors got effectively fired Monday (UK time).
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3 Letter domains continue to be acquired by endusers in Australia, and the average price paid for these unique acronym identifiers goes up and up.
Many of these sales go unreported, but Domainer has been informed that the domain FFI.com.au was recently sold by a domain investor for $30,000.
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There is no question in my mind that the Covid-19 pandemic has inspired aftermarket domain name sales here in Australia – as it has done around the world.
A lot of people who were suddenly faced with no job had the impetus needed to convert that “idea” they had been thinking about for ages into reality. And for that they needed a good domain name.
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An astute member of the Australian domain industry recently pointed out to me that auDA has made a lot of money out of non-complying .org.au domain names over the years.
Since 1st Jan 2018 there have been 23,968 .org.au domain names dropped. Of these about 600 (estimated) are still registered.
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Nominet is to the UK, as auDA is to Australia. They are the regulators of their local domain name spaces – i.e. UK and AU. Next week, there is an EGM (Extraordinary General Meeting) which has been called by some members fed up with the way Nominet has been run.
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The process of handling Australian Domain Name complaints is changing on the 12th April – less than one month away. auDA’s Compliance Manager Steph Viljoen did a short online presentation last week on an ICANN Forum. If you are a domain investor or registrant, it is definitely well worth watching.
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There is nothing more distressing to a responsible domain investor or legitimate registrant when they get an auDA complaint about one or more of their domain names via email.
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Many domain investors are reporting a surge in the number of complaints they are receiving via their Registrar/s – or directly from auDA.
An auDA complaint generally stems from someone who wants your domain but does not wish to pay a market value for it. Making a complaint is currently very easy – online process; costs nothing; and can be done anonymously.
As the subject headline suggests, prevention is definitely better than cure! As domain investors, we must try and follow the rules – even if we sometimes disagree.
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In July 2019, I brokered the sale of Pay.com.au between two long standing clients (and friends) of mine. To this day, it is still a record price for a 3 Letter domain in Australia.
Fast forward to today, and the site is in “beta” mode with a lot of interest from both institutional investors and SME’s.
If you are a good operator, this is what a premium domain name can do for any business. Gravitas and credibility!
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As someone who has been a domain investor for nearly two decades, 2020 was my absolute best year in terms of domain sales. Due to Covid-19, people and businesses have realised that an online presence is essential. And that starts with a good domain name.
I have also seen many changes in the .au domain name space over the years. None more so than recent times! So here’s what I would like to see going forward. How about you?
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